
In his sixth yr competing and fourth time within the finals, Kay Cheon broke by means of to develop into the latest U.S. Barista Champion.
BY CHRIS RYAN
BARISTA MAGAZINE ONLINE
Featured picture courtesy of Onyx Espresso Lab
Within the first part of this two-part interview, we discovered how Kay Cheon—who works as head of wholesale and schooling at California’s Dune Espresso Roasters—received the 2025 U.S. Barista Championship (USBC) final month in Raleigh, N.C., after a number of near-wins, together with ending second on the 2020 USBC and third in 2018 (his first yr competing).
In right now’s conclusion of the interview, we get extra particulars from Kay on his routine, in addition to hear how he’s getting ready for this fall’s World Barista Championship (WBC)—and way more.
Chris Ryan: Your theme this yr was about constructing blocks to taste, and low’s half in that. Are you able to talk about the way you landed on that theme and what it means to you?
Kay Cheon: Earlier than the presentation got here into focus, I used to be enjoying round with this concept of creativity and curiosity, impressed by after I was youthful enjoying with LEGO. For me, I’ve discovered that the creativity and want to construct new issues was the identical, whether or not it was with LEGO or with espresso—however with espresso, there’s a further pleasure of attending to share one thing tangible with others by means of taste.
I used to be first launched to specialty espresso by some buddies that have been baristas and roasters, and it was such an informal interplay with one thing so thrilling that’s modified the trajectory of my life. From that time on, there’s been an equal want to proceed studying as a lot as I can, and to share that information with others, within the hope that one thing that I do may create the identical expertise that I first had with espresso way back for another person.
It’s a very significant presentation to me and one which I maintain actually shut, and whereas it took a while to refine for the USBC stage, I’m actually proud that it’s this presentation that I bought to share this yr.

Competing since 2018, you’ve seen the standard of competitors get more and more higher. What has your mindset been over these years of competing, and the way have you ever tried to enhance and keep viable annually because it will get more and more difficult?
I’ve by no means actually considered what number of years I’ve competed, or at the very least, I by no means thought to myself that if I simply saved competing, it might finally occur. The extent of competitors within the U.S. is so excessive, and so for me, it’s by no means been about attempting again and again till I’m capable of break by means of. I do know that sharing the stage with so many superb and devoted rivals over time has made me a greater competitor total.
My mindset this yr seemed a bit completely different, and in some methods it was the identical manner I attempted to method the primary yr of competing. As an alternative of contemplating outcomes, I needed to got down to develop in as some ways as attainable, from how I educated, to my understanding of competitors, to the standard of the drinks I served. Loads of it was unfamiliar, and there have been moments of doubt, however I knew I needed to push previous that doubt as a result of the unfamiliarity of doing and attempting one thing new was a part of the method of studying for me.


How are you processing lastly successful the USBC? And the way are you fascinated by and getting ready for WBC, which this yr doesn’t occur till October?
It’s nonetheless sinking in! Attending to share the method has undoubtedly allowed me to replicate on what we’ve been capable of accomplish. There’s loads of preparation to do forward of WBC, so whereas there’s perhaps extra time than in earlier years, as a group, we wish to take advantage of the time to ensure that us to place our greatest foot ahead in Milan.
It’s actually necessary to relaxation from the work that we’ve carried out and discover new inspirations for the work forward, however we’re already beginning some preparation for WBC in a number of alternative ways. There are some things I’ve at all times hoped I might get to do ought to I’ve the possibility to current at WBC, and so I’m hoping to comply with by means of on these issues within the buildup to Milan.
Lastly, what’s your job at Dune, and what’s your day-to-day like? And, in an trade the place some people change jobs loads, what has labored for you at Dune to remain there long-term?
Like many espresso corporations, a variety of us at Dune put on completely different hats, however each day, I oversee gross sales and schooling, with a small wholesale and coaching group that I handle. I additionally work with Todd (Stewart, Dune’s co-owner) on the sourcing and QC aspect, in addition to supporting a few of our advertising and marketing work on the espresso aspect.
I really feel lucky that a part of my competitors group can be the Dune group (Felix, director of retail operations, and Mal Preheim, Dune’s chief working officer), so it helps that I get to work with some shut buddies. Past that, the work that I get to do every day—that’s, studying about and sharing specialty espresso—is one thing that I actually take pleasure in.
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