We proceed our collection showcasing girls artists working in specialty espresso.
BY EMILY JOY MENESES
BARISTA MAGAZINE ONLINE
Featured art work courtesy of Veronica Velazquez-Aviles
On Thursday we launched half certainly one of “Highlighting Ladies in Espresso Design,” an article collection devoted to showcasing a number of the unbelievable girls artists working within the specialty-coffee world. Right this moment, partially two, we’re that includes the art work of three extra gifted people: Veronica Velazquez-Aviles, Jenny Usi, and Fatima Bejarano.
Veronica Velazquez-Aviles
Chicana illustrator, photographer, and curator Veronica Velazquez-Avilez was born and raised within the Pacific Northwest and is at present primarily based in Los Angeles. Veronica works as a full-time barista by day and freelance illustrator by night time, and he or she cites the purchasers who come out and in of the café the place she works as a giant supply of inspiration.
“Although life can get fairly traumatic at occasions, espresso is a good a part of the treatment,” she shares. “I’m continuously impressed by the purchasers at my office … the guy company sitting subsequent to me at my favourite espresso outlets on my days off … I simply know that all of us have one thing in widespread right here: our love for espresso amidst the day by day grind.”
Veronica continues, “My expertise working in an artwork/museum atmosphere and a barista atmosphere has impressed me to ascertain Espresso Up to date—a ardour venture that brings collectively a collective of coffee-loving creatives and people. The mission right here is to supply a platform for artists of all mediums to share their work by organizing thematic group exhibitions. It’s undoubtedly a fusion of my previous job experiences but in addition my general love for espresso. To date I’ve collaborated with different espresso outlets to showcase reveals and I design all of the logos, flyers, and different visible identification of Espresso Up to date.”
Jenny Usi
Born and raised in San Francisco, Jenny Usi is a graphic designer at present working as Ritual Espresso’s digital advertising and marketing specialist.
“(The function) permits me to mix my love for design with my ardour for storytelling,” Jenny shares. “I’ve been fascinated by adverts and billboards since I used to be a toddler, so it’s becoming that my profession consists of telling tales by means of advertising and marketing.”
When requested what her inventive inspirations are, Jenny cites music and her Filipino background as highly effective driving forces. “Music is (an) important factor in my inventive course of; every design I create is intertwined with the rhythm and melody of my favourite songs,” she explains. “Currently, I’ve (additionally) been on a journey to reconnect with my Filipino heritage. I’ve explored methods to include my dad and mom’ native dialect, Kapampangan, into my typography. It’s been rewarding to attach with others with the identical cultural background and have interaction in significant conversations about our heritage.”
Fatima Bejarano
Born and raised in Coahuila, Mexico, Fatima Bejarano at present resides in Monterrey, Nuevo León, Mexico. She began her profession in espresso about 15 years in the past. Through the pandemic, she co-created Coa Espresso, by means of which she and her husband roast and commerce specialty coffees primarily from Mexico.
“My inspiration comes lots from nature (and) the espresso trade,” Fatima shares. “I attempt to (create) in such a method that the pictures join espresso with the individuals and environments that produced it.”
ABOUT THE AUTHOR
Emily Pleasure Meneses (she/they) is a author and musician primarily based in Los Angeles. Her hobbies embody foraging, cortados, classic synths, and connecting together with her Filipino roots by means of music, artwork, meals, and beverage.
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